Marketing & Social Research Association – MSRA

AMRA Forum 2017 in Joburg

AMRA Forum 2017 in Joburg

The Africa Forum 2017 is open not only to AMRA, ESOMAR, AMISE, MSRA, NiMRA, SAMRA and GRBN members, but anyone interested in sharing innovations and connecting with the growing and dynamic African market research community.

AMRA Forum 2017 in Joburg – Call for Speakers

AMRA Forum 2017 - Call for Speakers

The Africa Forum 2017 is open not only to AMRA, ESOMAR, AMISE, MSRA, NiMRA, SAMRA and GRBN members, but anyone interested in sharing innovations and connecting with the growing and dynamic African market research community.

Digital Impact 2016

Digital Impact - Sep 8 2016

“New, Now & Never Again” Dear Participant, MSRA welcomes you to its 8th Annual Convention scheduled to take place on the 8th of September 2016. Please remember to book your […]

Proposed List of Hotels for MSRA Conference 2016

hotel room

Dear Members, Please view the list of proposed hotel accommodations for the upcoming MSRA 2016 CONFERENCE, 8th September 2016: Proposed List of Hotels Fairmont The Norfolk Villa Rosa Kempinski Nairobi […]

MSRA 2015 Conference

The African middle class has been over-hyped in recent years and is generating huge commercial and political opportunities, but is it a genuine phenomenon. In line with the conference theme we are specifically looking for presentation papers for this conference.

The Reality of the African Middle Class

African middle class

Is there really a population in Africa that is able and willing to spend far and beyond meeting basic needs (food, shelter, clothing, education, healthcare…)? …What are the opportunities offered to the business community by the existence of the middle class?