Marketing & Social Research Association – MSRA

Introduction to Market & Social Research

The MSRA Introduction to Market & Social Research course targets new comers in the research industry and is meant to help participants build a firm foundation and improve their capabilities within the research field in the following areas:

Topics

  • Introduction to Research
  • Research Ethics
  • Research Methods & Processes
  • Quantitative Research
  • Qualitative Research
  • Class Exercise

Downloads

Introduction to Market & Social Research

Who Should Attend

  • The training targets new comers to Market and Social Research.

Why Attend

  • Improve skills and capabilities in Market and Social Research.
  • Network with research professionals.
  • Introduction to new technologies in Market and Social Research.

Date / Venue

MSRA Training at Lenana House Conference Centre

Charges

  • MSRA Members: Kshs 15,000 (Incl. Vat)
  • Non-Members: Kshs 17,000 (Incl. Vat)
  • 50% off for MSRA Membership Renewal or Registration

Registration