Proposed List of Hotels for MSRA Conference 2016
Dear Members, Please view the list of proposed hotel accommodations for the upcoming MSRA 2016 CONFERENCE, 8th September 2016: Proposed List of Hotels Fairmont The Norfolk Villa Rosa Kempinski Nairobi […]
Digital Impact 2016 – Call for Research Papers & Presentations
#DIGITAL IMPACT – NEW, NOW, NEVER AGAIN Call For Research Paper Presentations August 1st update: the deadline for papers has passed With the aim of ensuring the steady growth of […]
MSRA Code of Ethics
The Marketing and Social Research industry Code of Ethics was launched on the 30th of July 2015. The aim of Launching the CODE OF ETHICS was to establish common and […]
Video – MSRA Conference 2015 highlights
MRMW Africa, Nov 3-5, 2015 Cape Town
Join us to spark new ideas, test methodologies and identify the upcoming technologies that will shape market research in Africa for the years to come. In 2015, MRMW will provide you with the tools, knowledge and expertise to meet the modern user’s standards.
MSRA 2015 Conference
The African middle class has been over-hyped in recent years and is generating huge commercial and political opportunities, but is it a genuine phenomenon. In line with the conference theme we are specifically looking for presentation papers for this conference.
The Reality of the African Middle Class
Is there really a population in Africa that is able and willing to spend far and beyond meeting basic needs (food, shelter, clothing, education, healthcare…)? …What are the opportunities offered to the business community by the existence of the middle class?